CERTIFICATION is a third-party attestation related to products, processes or systems and can be broadly divided into three categories:
(i) management system certification;
(ii) product certification and
(iii) validation and verification
Product certification can improve stakeholders' confidence in the products supplied by a certified supplier. It can bring benefits to manufacturers (better business opportunities), regulatory authorities (less monitoring effort) and end-users (more reliable products).
Recently, many consumer products were found to be associated with quality or safety problems causing product recalls which make the public find difficult to look for safe and quality products. Therefore, a distinguish mark which implies the certification by third party certification bodies being shown on the product packaging can increase the consumers’ confidence on the product quality and assure the reliability of product by end-users as well as help brand differentiation among competitors by demonstrating the good practices and performance criteria in diverse markets.